Staging a house for sale is a game changer when it comes to getting your property ahead of the rest. In this blog post I’m going to give you 10 simple tips on how to stage a house for sale.
You have a space that you’re looking to show off and sell every part of, so if your buyers can’t see the corners of the room for clutter, they could have a hard time imagining how their things would position in your home. By decluttering you also down-size for your next move and more importantly you take only the things with you that you love. More on decluttering here.
Remove family photos as these can be off putting to buyers. As painful as this might feel, it will help you to move forward and detach from your home. You can still love living there and your home will still give off that vibe to people viewing your home.
A fresh lick of white paint in your property will elevate the entire space – white being the important word here. It’s worth the investment as it will increase the value of your home while showing it as a blank canvas with lots of light.
Bed linen and towels
Choose white bed linen and towels to keep each room light and airy. Ensure you not only make the beds up to a hotel standard for your photographs, but also each time a viewer visits your property. You can add colour through some cushions and small floral arrangements on the bedside tables. Fold the towels nicely onto your bathroom rail and ensure they’re fresh each time you have a viewing.
By having a selection of different plants you will add life to your home. Choose a mixture of tall, short and very small succulents to create different levels of interest. By doing this you will “frame” the rooms. They’re one of the best finishing touches I can recommend.
As Mies van der Rohe once said – “less is more”
Everyone has a different taste in art; some people like nudes whereas some people may find them uncomfortable to view, therefore the best selection of art is abstract, neutral and with soft tones of colour. Select either landscapes or still life artworks that accentuate the colours in the room and compliment the furnishings.
If possible arrange a fresh bouquet of flowers in the living room, with a couple of smaller vases in the bedrooms. Plants will bring life to the rooms but flowers can add a splash of colour. Faux floral arrangements can look just as good, especially with some of the incredibly realistic flowers online. Use a mixture of flowers and greenery to make the bouquets.
Cushions, throws and ornaments are like the accessorise to an outfit. As Mies van der Rohe once said – “less is more” so if you’re not too sure how much to add then keep cushions to a maximum of 6 per sofa (based on a 3 seater) and 4 per bed. Throws look great at the end of beds and sofas as they add an element of texture. Be selective with ornaments and arrange them with plants and books on places like a coffee table.
As with artwork, people are drawn to different scents. The best way to entice potential buyers is by using neutral scents such as lavender in the bedrooms, citrus in the kitchen, floral in the living room and musky/fresh cotton in the bathroom. You can buy diffusers for this purpose or scented candles.
Having different levels of lighting creates a welcoming atmosphere. Use a mixture of floor lamps and table lamps where possible and turn off main lights. If you need to use main lights (for example in the kitchen and bathroom) choose warmer bulbs and under-counter lighting in the kitchen. Even during the day, lighting can create warmth and zone certain spaces in the home.
If you’d like some more advice on how to stage your home for sale, get in touch for a complimentary chat.
Decluttering what you have in your home helps to sell your property. Clutter can distract potential buyers from seeing their ideal vision of what it would be like to live in a home, so creating a clear space enables that vision to come into reality.
You may even have a few personal touches in your home that need to be stored away throughout the time period of selling your home. By doing this you’re not putting any boundaries in the way of your buyer.
Here are 6 steps to clearing the clutter:
With each room in your home, take out everything from the cabinets, drawers and any other storage. This may sound a bit extreme but it’s the best way to see the full picture of what you have.
Select your favourite items
Things that you know you’d like to keep – this might be a beautiful vase, all your favourite clothing and the essential items a kitchen needs. By selecting the items that are truly useful and important to you, the rest is much easier to donate, sell or recycle.
Once you have organised what you’d like to keep, give your storage a proper deep clean and put the items back carefully and in an organised way. Buyers will want to look inside cupboards so this is your opportunity to show that you have ample storage in your home.
If you’re moving to a larger property and would like to keep some larger items for the new home, put as much as you can into storage. Your next home may have the capacity for more, but your current home may not.
Anything that is left over can be donated or recycled at most charity shops or local dumps.
Once your home is clear it’s time to style it with your favourite pieces. You can add in some floral displays and fresh plants to bring life to the space. More on how to style your home to sell here.
Taking the time to declutter your property before putting it on the market is so important. It means that you’re able to show off more space and you’re far more likely to get your asking price.
For more information on how to clear space to sell your home, get in touch with me below:
I had the pleasure of interviewing George Clarke (Amazing Spaces) at the opening of the Barker & Stonehouse Hove store. Here’s what he had to say about property styling.
“I think in this market anything that you can do to dress your home to make it look amazing is a great thing to do.
If you were a house builder you’re going to dress your house in a particular way and look to sell it, so why should it be any different if you want to sell your house?
I do the same, I design lovely houses that I’m really proud of, you still want them to feel good when they walk in.
I love all those clichés when someone has made coffee 10 minutes before someone turns up and you’ve got that lovely smell of coffee beans. I always want my house to feel nice, so I go out and buy some lovely flowers.
I don’t think there’s any harm in making an effort when you’re trying to sell you house. There’s nothing worse that going around and looking at someone’s house to buy and it’s full of rubbish and not clean, it puts you off.
“I think anything that puts you ahead of the game of other people selling similar houses in your area, it’s worth the effort.”
And I think more importantly it’s taking pride in your home. If you really look after your home, and yes there might be a little bit of staging that’s done to help it, people are going to come around and respect that you’ve taken that pride.
It’s like buying a car isn’t it? You’re not going to buy a car that someone’s not looked after and it’s horrible inside and there’s rubbish everywhere, you’re not going to do it! You’re going to go why would I buy a product that someone, A. does care about and B. has not looked after properly? So I think any effort you can make, even a bit of home staging is a good thing.”
Your living room is one of the most important spaces to show potential buyers. This guide will help you to make some small changes which will entice people and enable them to imagine themselves relaxing there.
- Get rid of all old magazines and only keep the most recent 2 or 3. This goes for books on your shelves as well – those you have read either sell on Amazon or donate to charity. If your books are on display attempt different ways of stacking them or colour coordinating them.
- Get your art framed professionally and hang them carefully, using a spirit level and measuring tape.
- Style your coffee table with scented candles, design/art books and magazines and a couple of small plants. Succulents are my favourite plants for these sorts of arrangements.
- Sort out your wiring by getting yourself some wire ties to group them together in local areas. Where possible hide them behind your cabinets.
- Adjust the lighting so that you have a few levels, by this I mean floor and table lamps along with your main lighting. They provide just the right amount of light to make things feel welcoming and cosy.
- Move your plants around or buy some new ones. Not only do plants look spectacular but they bring the space to life, literally.
“Staging is preparing the home for sale so the buyer can mentally move in”
Barb Schwarz – president of the international association of home staging professionals
The more I speak to people about property styling (more commonly known as home staging), the more I realise just how many of us don’t know what it is or don’t know of its importance. I’m here to tell you that property styling is an incredible way to sell your home quickly, beautifully and at your sale price! (or above in some cases)
Need more convincing that property styling is right for you? Take a look at some statistics:
- Property styling deeply affects buyer’s perspective: Over 95% of buyers agents say that property styling has had at least some effect on the buyer’s view of the home.
- When buyers can visualise the product as their home, an offer is made: Over 81% of buyers find it “easier to visualise the property as their future home” when it’s styled.
- Even a flawed home has hope when styling happens: Almost a third (28%) of buyers are more willing to “overlook property faults” when the home is styled.
- 12% of real estate agents believe that styling “increases the monetary value of the home” at least 11-20% more!
National association of realtors 2015 profile of home staging report
Reasons to stage:
- Your home will make money – A survey by Coldwell Banker Real Estate Corp found that styled homes spend half the time on the market than non-styled homes and sold for more than 6% above the asking price.
- Your house will sell faster – the national association of Realtors (NAR) found that the longer the home stays on the market, the further their price drops.
- Your online photos will stand out – the same NAR survey found that 90% of potential buyers search online first.
“You will make your money back – the average styling investment is between 1-3% of the homes asking price, which generates a property styling ROI of 8-10%”
- Styled properties spend 73% less time on the market, if styled before it’s put on the market, they’ve sold 79% faster than those styled some time after being listed.
- Properties that were styled post listing on average sold in 198 days, properties styled prior to listing sold in 42 days.
- The longer your property is on the market, the longer you have the pay the mortgage and cannot move forward to your next home purchase.
Put off by the fact these stats are American? There’s no need to be.
Property styling isn’t common in the UK, therefore you’ll be putting your property even further ahead of the competition on the housing market by making that extra effort with the appearance.